Are you harnessing the profit power of creating your own information products? If not, you could be losing out on a ton of cash online.

Many people in internet marketing focus on just plain old affiliate marketing because it appears very easy to get started. But with affiliate marketing you are putting a cap on yourself with earning the really big money online.

See, if you are creating your own products you have much more leverage in creating marketing funnel that upsells your customers and that leverages the power of joint ventures.

Think about it, would you rather spend all your time writing article and paying for pay per click campaigns to drive traffic to others or would you rather have other people drive traffic to you?

Obviously, the latter is more favorable for you, but in order to get joint venture partners you need your own products.

Getting the traffic is only one of the benefits of having your own products. The next benefit is the ability to upsell your customers and to create a marketing funnel.

Here is how it works. You offer a product paying a commission of 100% on all upsells to your joint venture partners. This provides joint venture partners substantial incentive to send you traffic.

Next, you set up your site with a squeeze page to capture the traffic as a lead via a free report, and have your marketing funnel set up via your auto responder to sell backend products to your leads.

Here is how a funnel may work:

Free report lead product –> $49 upsell report (100% commission to your joint venture partners) –> $97 audio product you created (100% profit to you) –> $400 home study course (100% profit to you) –> $1000 live seminar ticket (50% affiliate commission to you).

If you get 1000 visitors via your affiliates and can capture 30% of this traffic to the free report then 20% purchase the upsell and 10% purchase the audio course and 2% get the home study course and 1 person purchases a live seminar your results will be the following:

• 1000 visitors * 10% = 300 leads
  • 300 leads 20% purchase upsell at $49 = $2940 paid to your joint venture partners at 100% commission.
  • 300 leads 10% purchase audio course at $97 = $2910 in pure profit to you.
  • 300 leads 2 purchase home study course at $400 = $800 in pure profit to you.
  • 300 leads .1 purchase of live seminar at $1000 = $1000 at 50% commission = $500 profit to you.
• Your total income from your marketing funnel would be $4210 and best of all you still have the 300 leads to market to well into the future.

The above is just an example and obviously your results may vary. But this example does highlight the true power of a marketing funnel.

The nice thing about this whole marketing funnel is that there is no limit to the number of products you can offer. You could even include a membership site in the mix that pays you a great monthly commission. Best of all, the traffic was generated free by using the leverage of affiliate partners.