The Following Social Networking Mistakes Will Hurt Your Online Business
September 9, 2010 | In: Affiliate Marketing, Email Marketing, Internet Business, Social Media
The king of social marketing is Alex Goad. Social networking, when used properly, can do wonders for your internet marketing venture. If you want to stay ahead of the competition these days, you must utilize at least a few of the major social networking platforms. You can do so many things with these social networks that if you’re not utilizing them, you are missing out in a huge way. You want to earn as much money as you can, am I right? If this is what you want, then you really need to avoid making the blunders you’re about to hear about.
Lets look at how Alex Goad is promoting his new SEO link building tool Rank Builder using social marketing. When you create a profile on a site like Facebook, don’t just add every person you can find. Be sure you choose your network connections wisely. Create your network slowly with consideration. People may grow suspicious of you if you begin following random people or adding everyone you can find. However, if you add people organically, people will develop a sense of trust in you. You want people to feel like you are a friend and a confidant. You want those people to read the words you write. You want them to respond to your marketing messages (when you start sending them out).
If you already use the social networking platforms for personal use, create other profiles for your business purposes.
You do not want to get these two confused. While you can remain a little less businesslike, you still want to keep business and fun as far apart as you can. You’ll want them all to hold you in high regard. You will find yourself quickly losing the respect of your prospects if they begin seeing drunken pictures of you or tirades when you’re mad.
When people send you messages on these platforms, always respond to them. Even if you don’t make a lot of updates, you should still respond to everyone who tries to contact you. If people can see that you respond directly they will be more likely to forgive a lack of general updates on your profile. They will also see you as someone who truly cares about his or her contacts, and gives them more importance than people who just happen by. All of these techniques are great for trust building. If they trust you, they will purchase more from you. You will make more money with these techniques. Social networking is a fantastic way to market your business. You’ll always find people writing articles on what works and what doesn’t on Twitter, Facebook, etc. Just remember how to act with social networking. Not everything is as straightforward as Internet Marketing. If you want to truly make money online it is important that you take some time to figure out the lay of the land. If you can just study what’s expected of you, and you’re familiar with all the pitfalls you’ll encounter, nothing will be able to stop you.
